Find your perfect pillow

Sleep is about to get a whole lot better — answer a few quick Qs to find the pillow of your dreams.

woman laying on pile of pillows


While mattresses determine general body alignment, the proper pillow ensures alignment of head and neck, preventing common soreness, aches, and pains.

GelFlex™ Grid Pillows

Best Seller
  • Harmony pillow exposed grid
  • Harmony pillow

Purple Harmony™ Pillow

Instantly responsive + doesn’t fall flat

Blissfully cool, airy + bouncy

Medium firmness – cradles + supports

3 height options for all sleep positions

From Is dollars Is now dollars or as low as
  • Freeform pillow exposed grid
  • Freeform pillow

Purple Freeform™ Pillow

Adjustable design for personalized comfort

Removeable fill + targeted neck support

Shapeable, moldable feel – adjustable firmness

Customize height for all sleep positions

From Is dollars Is now dollars or as low as
  • purple pillow exposed grid
  • Purple Pillow

Purple Pillow®

Firm support aligns head + neck

100% GelFlex® Grid instantly flexes

Firm, no-fluff feel

2 booster layers to adjust height

From Is dollars Is now dollars or as low as

No Risk. No Pressure.

100-Night Trial

Your 100-night trial begins the day your pillow is delivered to your doorstep.

1-Year Warranty

If there's something wrong with your pillow, we'll replace it for up to 1 year, starting from the date of original purchase.

Free Shipping & Returns

Get your mattress shipped straight to you at no extra cost – with complimentary white-glove delivery available on select mattresses. If you don’t love your mattress, just contact one of our Sleep Consultants to confirm eligibility and arrange a free return.

To be eligible for a return, you must be within the 100-night trial period and have had the mattress for at least 21 days; the mattress must also be clean and undamaged. You will be refunded the full mattress price minus the value of any discount, interest accrued, and/or shipping charges.

For questions about products purchased at a retail location, please contact the store directly.

Zero-Interest payment plans

Sleep tonight and pay tomorrow, with flexible financing options starting as low as 0% APR through Affirm. Pay off a new line of credit with easy pre-qualification, no penalties to your credit score when checking eligibility, and no hidden fees ever.

*0% APR available to qualified customers. Other financing terms may be available.

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Still Need Help Deciding?

woman laying on mattress in showroom

Purple is even better in person — experience our mattresses in thousands of stores across the country.

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Our Sleep Geniuses are here to answer questions and help you find your dream pillow.

Supported by science

Meet the GelFlex® Grid — proven to provide deeper sleep, decrease sleep disruption and sleep up to 4x cooler* than its competitors. 

Exclusive GelFlex® Grid instantly flexes to support all sleep positions for blissful, uninterrupted rest.

Fall asleep and stay asleep — Grid structure naturally draws away excess heat for an optimal sleep temperature.

Proprietary design conforms around the body and cradles pressure points for ideal alignment.

No sinking, no sagging, no problem. Airy, durable, bounce-back Grid keeps back and limbs supported.