Purple Freeform™ Pillow
Customize it just how you like it by adjusting shapeable MicroFlex™ Moon Foam for fine-tuned support and made-for-you comfort.
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Honeycomb GelFlex® Grid boosts cooling + pressure relief
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MicroFlex™ Moon Foam molds to personalize comfort
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Adjustable fill allows custom height + firmness
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Neck Roll Chambers offer optional, targeted support
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Throw Pillow Case stores excess fill
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Moisture-Wicking, Stretch Knit Cover adds breathability
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Safe, CertiPUR-US Certified materials
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Free shipping, straight to your door.
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Free returns within the first 100 nights starting when your pillow is delivered.
- Your 100-night trial begins the day your pillow is delivered to your doorstep. If you decide it isn't a perfect fit for you within the first 100 nights, we'll help you process a return and issue a full refund.
- If there's something wrong with your pillow, we'll replace it for up to 1 year, starting from the date of original purchase.
What’s so great about the Freeform Pillow?
You know your sleep best — and now you have the power to design a pillow exactly to your liking.
Personalized comfort, by you
Adjust the amount of fill to fine-tune height and firmness to fit your specific sleep style, then add fill to the neck chambers for targeted neck support. Every pillow comes voluminously packed so you can adjust your pillow completely.
Plus, if you ever need additional fill, you can purchase it here.
Adaptable pressure relief + support
A full, 360°-wrap of proprietary Honeycomb GelFlex® Grid instantly adapts to the shape of your head and neck while MicroFlex™ Moon Foam creates a fluid, shapeable feel that provides cradling comfort with the density necessary for proper neck support.
Stay cool, sleep deeper
Purple’s airy GelFlex® Grid, MicroFlex™ Moon Foam, and cool-to-the-touch cover work in tandem to keep you cool and comfortable all night long.
Convenient customization
A complimentary 12” x 20” throw pillow case stores excess fill, and the specialty MicroFlex™ Moon Foam holds together, making the personalization process mess-free. The additional pillow can be used as décor, a knee spacer pillow or extra lumbar support.
Pillows, perfected.
Our pillow innovation is in a class of its own. Here’s an inside look into what places our pillows a step above the rest.
What it does
Draws away heat + flexes precisely to your shape
Why it matters
Cools + provides refined pressure relief for facial features
What it does
Effortlessly molds, adapts + adjusts
Why it matters
Personalizes comfort to your exact preferences
What it does
Stores fill at the long sides of the pillow
Why it matters
Creates targeted support at the contour of the neck
What it does
Stretchy, mineral-infused fabric is cool-to-the-touch
Why it matters
Keeps cool through the night + flexes with movement
About our MicroFlex™ Moon Foam
Other companies salvage factory-floor discards as pillow fill. Purple's exclusive, silky MicroFlex™ Moon Foam is cut from solid pieces of premium, CertiPUR-US Certified foam, resulting in clean, high-quality, uniform pieces that hold together for no-mess handling.
Product details
Product Dimensions
Standard Size: 26” 18.5” x 7.5”
Standard Weight: 5 lbs
King Size: 36” x 18.5” x 7.5”
King Weight: 7 lbs
Shipping Dimensions
Standard Size: 18” x 24.44” x 7.12”
Standard Weight: 6 lbs
King Size: 18” x 34.44” x 7.12”
King Weight: 9 lbs
Materials
Purple Honeycomb GelFlex® Grid: Hyper-Elastic Polymer®
Cover: Cool-touch stretch knit- 97% Polyester 3% Spandex
Fill: MicroFlex™ Moon Foam- 95% foam, 5% Fiber
Care
Outer Cover: Remove liner filled with MicroFlex Moon Foam and turn cover inside out, with GelFlex Grid® facing out. Machine wash separately in cold water on gentle cycle. Lay flat to dry.
Liner filled with MicroFlex Moon Foam: Spot clean only.
Foam/Fiber Fill: Do not wash.
Throw Pillow Case: Cover must be emptied of fill. Machine wash separately in cold water on gentle cycle. Tumble dry on low. Iron on reverse side with medium temperature.
1 Pillow with high fill level of MicroFlex Moon Foam + 1 throw pillow case for storing unused fill
Frequently asked questions
Honeycomb GelFlex® Grid is a layer of our proprietary Hyper-Elastic Polymer, formulated in a softer hexagon pattern that offers fine-tuned contouring to facial features, head and neck, plus a cool, breathable surface. This innovation provides support where you need it and pressure relief where you want it, while the air channels allow for instant adaptivity and optimal airflow.
Outer Cover: Remove liner filled with MicroFlex™ Moon Foam and turn cover inside out, with GelFlex Grid® facing out. Machine wash separately in cold water on gentle cycle. Lay flat to dry.
Liner filled with MicroFlex™ Moon Foam: Spot clean only.
Foam/Fiber Fill: Do not wash.
Throw Pillow Case: Cover must be emptied of fill. Machine wash separately in cold water on gentle cycle. Tumble dry on low. Iron on reverse side with medium temperature.
To personalize the height, firmness and feel of your Freeform™ Pillow, adjust the amount of MicroFlex™ Moon Foam at the inner core of the pillow. Once you’ve perfected the comfort level, add foam into one, both or neither of the optional neck chambers located at the long ends of the pillow for targeted support at the contour of your next. Store extra fill in the included Throw Pillow Case.
Both pillows feature a 360°-wrap of Honeycomb GelFlex® Grid that creates a temperature-balanced surface and fine-tuned comfort through head, neck, and delicate facial features — the key difference is their feel.
The Freeform™ Pillow features a moldable core made of removable MicroFlex™ Moon Foam that can be shaped to your exact preferences. This infinitely adjustable design allows you to fine-tune the fill level to achieve your ideal height and firmness. Optional neck chambers can be filled to provide additional, targeted neck support.
The Purple Harmony™ Pillow is not moldable or adjustable, but a hypoallergenic, ventilated Talalay Latex core provides a weightless, buoyant feel that never falls flat. The luxurious, responsive support of this pillow delivers cradling, airy comfort that stays blissfully cool all night.
All foams naturally develop a color change over time due to oxidation, a completely natural process. This doesn't affect the foam's quality or performance. Oxidation is influenced by factors like UV light, high temperatures, pollution, and moisture. To minimize the foam's discoloration, keep it away from direct sunlight, avoid machine washing, and prevent contact with oils, sweat, or liquids.
The Purple Freeform™ Pillow comes with a one-year warranty. However, thanks to the durability of the GelFlex® Grid and premium MicroFlex™ Moon Foam, with proper care, this pillow should last several years.
Yes! Extra fill is available for purchase here.
More ways to explore
Experience Purple near you
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