Mattress Firm Exclusives
We’ve partnered with Mattress Firm to curate Purple mattress models exclusively sold at Mattress Firm.
Restore Cool Touch Mattresses
Restore® Cool Touch Hybrid Mattress
Balanced support with 2” GelFlex Grid’s instant relief + responsive coils.
RestorePlus® Cool Touch Hybrid Mattress
Cradling lower-back support with 3” GelFlex Grid’s deep relief + zoned coils.
RestorePremier® Cool Touch Hybrid Mattress
Our most immersive feel–precise relief for hips & shoulders, with 3” GelFlex Grid + independent foam pillars.
Rejuvenate Royale Mattresses
Rejuvenate Royale Duke™
Balanced comfort and support with DreamLayer™ and deep pressure relief for easier, better sleep.
Rejuvenate Royale Duchess™
DreamLayer™ comfort paired with 3” of GelFlex Grid for deeper, more enjoyable sleep.
Rejuvenate Royale Monarch™
DreamLayer™ comfort with 3" of GelFlex Grid and gel-infused foams for deeper, immersive sleep.
Rejuvenate Royale Crown™
Purple’s most advanced sleep experience, with 5" of GelFlex Grid—including the exclusive DeepDream Layer™.
Try it to believe it
Stop by one of Mattress Firm’s hundreds of locations nation wide and let us prove to you why this whole GelFlex Grid thing will change your life.
Where comfort meets engineering
On the GelFlex Grid, falling asleep is effortless, deep sleep goes uninterrupted, and rest restores instead of leaving you sore.
Easier sleep
Easier sleep
The GelFlex Grid minimizes barriers to sleep — offering instant relief + cooling, so you fall asleep fast.
Better sleep
Better sleep
By dissipating heat and adapting to movement, the GelFlex Grid prevents disruptors to your sleep cycle.
Change-your-life sleep
Change-your-life sleep
Say goodbye to sleep quality degraders. Proper spine alignment + pressure relief means you wake up refreshed.
Frequently asked questions
Yes! Purple products are available for in-store purchase at Mattress Firm retail locations. To find a store near you that carries Purple, visit the Purple store locator or MattressFirm.com.
Purple has partnered with Mattress Firm to develop the Restore Cool Touch Mattress collection‚ which is carried exclusively by Mattress Firm. It shares the same core construction as the Restore Mattress collection, with a GelFlex Grid layer + responsive support coils designed to dissipate heat and relieve pressure. However, it features an enhanced Cool Touch Cover designed with cool-to-the-touch fibers that offer refreshing comfort as soon as you lie down.
The Rejuvenate and Rejuvenate Royale mattress collections both deliver Purple’s signature luxury sleep experience, including GelFlex Grid pressure relief, breathable comfort, and responsive hybrid support. They share the same core goal—helping you sleep cooler, more comfortably, and with proper alignment—but achieve it through slightly different construction approaches.
The main difference comes down to feel and support style. Rejuvenate models offer a more uniform, adaptive feel with consistent support across the mattress and strong compatibility with adjustable bases. Rejuvenate Royale models, on the other hand, incorporate more structured and targeted support elements (like zoned coils or additional comfort layers), creating a slightly more traditional, tailored feel.
Both collections are premium options—it simply comes down to whether you prefer a more consistent, responsive feel or a more structured, supportive one.
You’ll find a few Purple models you can only experience at Mattress Firm, including the Restore® CoolTouch and Rejuvenate™ Royal collections.
These exclusive designs build on our GelFlex Grid technology to deliver enhanced cooling, targeted pressure relief, and responsive support—so you get the no-trade-offs sleep Purple is known for, with features you won’t find anywhere else.
Absolutely. You can try Purple mattresses at your local Mattress Firm.
Stop by, lie down, and feel how the GelFlex Grid adapts to your body—cradling pressure points while keeping you supported and cool. It’s the easiest way to experience Less pain. Better sleep. for yourself before you bring it home.