UP TO $800 OFF A MATTRESS + BASE

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WELCOME TO PURPLE

Less pain. Better sleep.

Our patented GelFlex Grid is the only material that instantly relieves pressure for a proven deeper sleep.

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Only Purple has the GelFlex Grid — a responsive material designed to reduce pain by 40%.¹

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QUEENS STARTING AT ~~$1499~~ $999

Essential Mattresses

Sleep with less pain by supporting your body's natural alignment.

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QUEENS STARTING AT ~~$2399~~ $2099

Restore Hybrid Mattresses

Give targeted relief to your shoulders, hips, and knees while staying cool all night.

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/mattresses/rejuvenate-collection

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QUEENS STARTING AT ~~$4999~~ $4599

Rejuvenate Luxe Mattresses

Drift into a deep, blissful sleep with our expertly crafted design and proprietary DreamLayer™ top.

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As low as 0% APR up to 36 months

The best sleep ever, according to 114k+ 5-star reviews.

People love Purple — read why 98% of Purple customers would shop with us again.

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Make your mattress part of the solution, not the problem

Aches + Pains?

RestorePremier mattress exposed layers with back sleeper

Aches + Pains?

Purple’s GelFlex Grid maintains your spine’s natural curve to reduce pain by 40%*. Your back will thank you.

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Tossing + Turning?

Tossing + Turning?

Great for side sleepers, Purple cushions your hips and shoulders while keeping your spine straight – so you’re more comfortable, turn less often, and stay asleep.

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Sleep Hot?

Sleep Hot?

Maybe on memory foam, never on the GelFlex Grid. 1,400 air chambers maximize airflow, so body-heat doesn’t get trapped. So long, night sweats.

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*Reduced musculoskeletal pain by 40% in trial participants

Home of The Greatest Pillow Ever Invented®

Cooling, adjustable + conforming — shop our dynamic pillow collection.

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Memory foam? Groundbreaking in 1966

Purple – the 21st century sleep innovation

Purple’s GelFlex Grid

versus

Memory Foam

Cradles & Supports

Instantly flexes under pressure to cradle hips, shoulders, neck + knees, while supporting your back + legs.

Feels Like Quicksand

Slowly collapses around you as it reacts to your body heat. If you move at all during the night, don't be surprised by numb limbs.

Sleeps Cool

Built to breathe through 1,400 open air pockets — so your body can find its perfect sleep temperature and stay there.

Traps Heat

Often used as insulation due to its heat retention abilities. Feels like you’re a human rotisserie chicken. Get ready to sweat!

Ultra Durable

Certified by Certi-PUR US + award-winning durability. Expect peak comfort night after night –– for years to come.

Foam Crumbles

Ask a friend how long their memory foam lasted. And don’t forget to check the fine print on those warranties.

Shop the Grid

Not just unique — better. In every single way.

5-Star Reviews

Cooling

Ease of Movement

Edge Support

Sleep Technology

Purple

114K+

98% of Purple customers would shop Purple products again.

Up to 4X cooler

The GelFlex Grid naturally draws heat away from your body, so it doesn’t sleep hot

Instantly adaptive

The GelFlex Grid makes it easy to change positions without disturbing your (or your partner’s) sleep

Easy in + out of bed

Superior edge support makes getting in and out of bed easy.

The latest technology

The GelFlex Grid is the best innovation in mattress technology in 30 years, surpassing foam and memory foam

Tempur-Pedic

Purple vs Tempur

47k+

—

Heat-activated memory foam traps heat, so you can sleep hot unless you buy a model with cooling material added

Slow response

Heat-activated memory foam makes it difficult to move around once your body has sunk in

Sinks over time

Memory foam deteriorates over time making it harder to get in and out of bed.

Outdated

Heat-activated memory foam was a breakthrough in its time, but has been surpassed by Purple’s GelFlex Grid technology

Casper

Purple vs Casper

100k+

—

Memory foam traps heat, while standard foam isn’t as bad, so you can sleep hot unless you buy a model with cooling material added

Slow response

Foam and memory foam make it hard to move around once your body has sunk in

Sinks over time

Foam and memory foam deteriorate over time making it difficult to get in and out of bed.

Outdated

Memory foam was a good sleep solution in its time, but doesn’t measure up to Purple’s newer technology

Nectar

Purple vs Nectar

70k+

—

Memory foam traps heat, so you can sleep hot unless you buy a model with cooling material added

Slow response

Memory foam makes it hard to move around once your body has sunk in

Sinks over time

Memory foam deteriorates over time making it difficult to get in and out of bed.

Outdated

Memory foam was a good sleep solution in its time, but doesn’t measure up to Purple’s newer technology

More ways to explore

Experience Purple near you

Find Purple in thousands of stores across the country and try out our beds in person.

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Find your perfect mattress

Take our Mattress Quiz for personalized recommendations based on your sleep habits.

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Connect with a Sleep Genius

Our Sleep Geniuses are here to answer questions and help you find your dream mattress.

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Call 888-848-0665

¹ Reduced musculoskeletal pain by 40% in trial participants. Based on an independent study performed on Purple hybrid mattresses vs prior mattress.

²Thermal test and heat flux Study conducted by Purple on Purple Hybrid and competitor mattresses – 2023.

³Based on an independent study performed on Purple hybrid mattresses vs prior mattress.