The Purple Plush Pillow
Choose how you snooze

To Zip or Not to Zip

Choose your perfect comfort zone by zipping or unzipping the adjustable extensions on either side of the pillow.

Better Than Sleeping on a Cloud

Keep your cool

The Lyocell-blend cover is specially designed with cooling, moisture wicking, and breathable technologies so you have a refreshing sleep every night.

Cuddle your comfy

The oh-so-huggable "smart fluff" rebounds with interlocking poly fiber balls technology which gives you more support and an all-night cuddly feel.


Moisture Wicking



Frequently Asked Questions

How do you wash the Purple Plush Pillow?

Machine wash cold, gentle cycle.

• For best results, use a front-loading machine.
• Wash with like colors only.
• Non-chlorine bleach when needed.
• Run spin cycle twice for maximum water extraction.

Tumble dry low heat with clean dryer or tennis balls. Remove promptly and fluff after drying. Do not iron.

What is the difference between the Purple Plush Pillow and the Purple Pillow?

The Purple Plush Pillow is a more traditional-feeling fluffy pillow with the added benefit of adjusting the firmness using the zippers on either side.

The Purple Pillow is made with Purple’s unique Purple Grid, which is engineered to cradle your head and provide optimal neck support. It’s flat, heavy, and feels soft and squishy.

What is the fill of the Purple Plush Pillow made of?

"Smart Fluff" — Interlocking 3 denier poly fiber balls

What is the lifespan of the Purple Plush Pillow?

The Purple Plush Pillow comes with a one-year warranty and the interlocking polyfill is designed to help the pillow retain its shape longer than your average pillow.

Do you need to fluff the Purple Plush Pillow?

Due to the nature of fluffy pillows, we recommend fluffing your pillow once a week. The "smart fluff" fill helps the pillow keep its loft over time and throughout the night.